Music could be a very important part when it comes to distributing a movie. If you take a Warp movie the soundtrack will most likely be created by someone not as well known because it won't make a big difference to the box office. Submarine which is a Warp film had there sound track created by Arctic Monkeys which at that time was less well known. Love actually on the other hand had there soundtrack be a marketing point. Songs such as Christmas Is All Around performed by Bill Nighy and All You Need Is Love are big songs that have over a million views on YouTube.
Company's try to use Horizontal Integration where possible, if the Parent company owns a record company they might include that band in creating a soundtrack or use their existing music.
submarine: it was the AM's singer in a solo capacity
ReplyDeleteno links/embedded video (love is all around)?
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